What’s better than a holiday bonus for me? (well almost)…the findings from a recent survey of 131 meeting professionals by Meeting & Conventions Magazine (October 2009 issue). Even in these economic times, 51% said, “Green meetings have become more important.”

Why have they become important? Perhaps another survey question answered that–22% said “On the whole, green initiatives have saved their organization money.” Another 37% said they hadn’t seen the savings yet, but projected that they would. Are we finally turning the corner on dispelling this myth that green meetings have to cost more?

Twenty-four percent “do not implement any green policies that add to our costs.” I agree. But I also look at the budget as a whole. For example, if organic produce costs a little more but I can make that up by serving bulk beverages instead individually packaged, my F&B budget is still either cost neutral or a cost savings.

Hoteliers looking for clients? 56% of these professionals now inquire about green initiatives on RFPs and another 15% plan to in the next year. Be ready!