Overview of the MeetGreen® Calculator 2.0
The MeetGreen® Calculator is a comprehensive tool for benchmarking the sustainable elements of your events. At MeetGreen, we understand that greening events is a marathon, not a sprint, and using the Calculator will allow you to capture valuable information throughout the event planning process in order to make it easy to see your accomplishments and where improvements can be made. The tool assesses event management practices and measurable outcomes in 14 key categories to audit the environmental impact of conference activities. The Calculator integrates aspects of the ISO 20121 and APEX/ASTM Environmentally Sustainable Meeting Standards. From start to finish, we’ve got you covered.
The MeetGreen® Calculator measures whether specific practices related to air quality, waste management, water conservation, energy efficiency and environmental purchases were requested, available, and implemented as well as the final quantitative outcomes. Reports allow you to benchmark against previous years’ data, as well as compare against other events.
The MeetGreen Calculator 2.0 is new, improved, user friendly, and state-of-the-art.
A Few of the Upgrades
We Meet You Where You Are
We believe everyone should be able to measure the green practices of an event and you shouldn’t have to be an expert to see how good your intentions look on paper. The most important lesson learned is that sustainability must be simplified to be successful. We considered every aspect and worked to make it easier to understand, initiate and record achievements.
MeetGreen Calculator 2.0 has two options, Standard and Advanced. The Standard version provides a way for organizers to assess their event and benchmark their practices before taking additional steps. The Advanced version is a more in-depth look into the practices taken to track an event’s sustainability data.
- The Standard Calculator includes beginner and early intermediate expectations for sustainable events. It assesses what can be considered minimum guidelines for the event industry using business-as-usual approaches. It has fewer questions and is easier to complete. It is designed for users who want to assess an early-stage sustainable event with a basic sustainability plan.
- The Advanced Calculator assumes leadership and beyond-business-as-usual approaches are expected, or in place. It is designed for users who want to challenge themselves to improve in broader and deeper ways. As a result, it has higher expectations and more questions.
Scores in the Calculator are percentage based. This means they show what portion of eligible points for your event have been earned. In essence, there is a maximum number of points available in Standard and Advanced versions of the Calculator. This maximum point value will be adjusted down if certain sections or questions in the Calculator do not apply to your event and you opt to turn them off. You earn points for things you ask for and are able to successfully implement, up to the maximum available (100%).
Return on Practice (ROP)
While the MeetGreen Calculator has always rewarded action, we realize that asking is also important, even if you don’t always get what you want. This is because the consistent effort to ask for better practices can lead to permanent change. The Calculator 2.0 now rewards some points for asking for best practices, even if you can’t always achieve them. You earn even more points if you are actually able to implement what you ask for.
Reduce, Reuse, Recycle
All of the three R’s are important but some R’s are more important than others. Maximum points are available for those who are able to eliminate and reduce material use and impacts entirely. Those who may not be able to reduce are positively rewarded for reuse and recycling efforts just not as highly as would be the case for reduction steps.
Certain logistical areas can cause greater impacts. For example, the footprint of food and beverage can be dramatically larger than that of registration. For this reason, actions that address most significant impacts may be weighed more heavily.
Help Along the Way
Often, finding and understand the sustainability descriptions, definitions, and information resources involved can slow the process considerably. The 2.0 version of the Calculator now includes helpful information right alongside the questions without ever leaving the page or search for a help option.
Every Event is Unique
As you complete questions in the Calculator you are able to tell it what sections and what specific questions may or may not apply to the event. Whenever you select not applicable, or opt out of a survey section, the total possible score for that section and your event is adjusted. This ensures you are not penalized for practices that are not eligible to be implemented at your event.
Detailed reports, in just a few clicks
After entering data about your event, the reports at the end of the survey will allow you to benchmark and measure the extent of environmental practices your organization has in place for your events.Your MeetGreen® Calculator results will be compiled into the following reports:
- Your event’s total score
- Graphic measurement of your results in each category
- Comparison of your total score and individual category scores against other similar events
- Benchmarks for multiple events (multiple years of one event, or a variety of events in the same or different years). With this report you can compare and contrast the results and see what areas your organization is excelling in and where you can make improvements.
- Summary of measurable outcomes
All of our reports can be customized by selecting which conference you wish to look at and which year(s) you would like the data pulled from. You can even do historical comparisons of past events and your current conferences.
The Theory Behind the Numbers
Based on MeetGreen’s unparalleled knowledge of sustainability in the meeting industry, the MeetGreen® Calculator is the most comprehensive green meeting measurement tool available on the market today.
It allows you to earn points for policies, procedures and measurements that are part of ISO 20121 and the APEX/ASTM Standards. We’ve expanded the tool to assess over 200 event management practices and measurable outcomes related to sustainability across the following fourteen key categories:
- Audio Visual
- Carbon Offsets
- CSR Project
- Exhibit Contractors
- Exhibitors & Sponsors
- Marketing & Communications
Assuming all sections of the survey apply to an event, the following breakdown of scoring weights across logistical areas applies. Note this weighting will vary depending on what logistics apply to each event.
Several of the reports included with the MeetGreen® Calculator show your conference data compared against other events. The other data represents diverse events, ranging from 200-60,000 attendees (both domestic and international), covering a variety of industries, which include varying degrees of environmentally responsible event practices and policies. The composite total score produced by the Calculator is created by calculating a total percentage score based on the total points possible within the Calculator.
To learn more about the Calculator request a demonstration.
If you are already a user you can log in to the MeetGreen® Calculator.