Design the Right CSR Project for Your Event
Less than a decade ago, corporate social responsibility activities were
unheard of during conferences and events. Today, a majority of event
organizers are including them in their program. The most popular form of
social responsibility for meetings is a community or legacy project.
Community projects fall into the “Feel Good, Look Good” category of CSR,
where the projects contribute to a sustainable cause and provide
promotional benefits to the sponsoring organization. In addition, they
provide the personal experiences participants are now craving during
conferences.
